Showing posts with label Branding in the Pass. Show all posts
Showing posts with label Branding in the Pass. Show all posts

Tuesday, September 16, 2014

Libraries and Logo's in the Crowsnest Pass

My observations on two issues I have heard a lot about over the last week:

Libraries - The Crowsnest Pass is one of 33 member of CARLS  the Chinook Arch Regional Library system. At our last council meeting we were presented next years budget for CARLS which we as a member, as do all the other municipalities get to vote on. There is a formula that so many members representing so much of the population have to vote for the budget for it to pass. I think anybody that uses our library understands that they do a great job, belonging to CARLS as worked well for us. We as a council did not vote for the budget and the "only" reason I heard around the table was due to the request for a 3% increase in the municipal contribution. It was stated by a number of councilors that 3% in the economic times we are in and the relative low cost of living rate, is just too much.
What will this change at our present library? nothing. Over the last week I have heard silliness from we will be losing access to the internet, the library will be closing, on and on. None of that is true. 

Logo's/Branding - The Crowsnest Pass logo and branding, certainly an issue that was brought up by many people prior to and during the election. Lot's of people are still not happy with it, some are. That's ok and everybody can have any opinion they want, it's no secret this issue came up at our last G+P meeting and will be coming back to our October meeting. It's no different than any other issue that's been placed on our agenda we will look at it debate it and maybe or maybe not do something about it. 
Did I hear any desire around the table to start this whole exercise "over" again? not one iota, did I hear anybody suggest that we should even spend a tiny fraction of what was spent previously? not one iota. This council is listening to the public if the taxpayers bring an issue up with us, yes we will research it, debate it, hear the arguments from anybody that's interested for or against and go from there. 
This last few days I have been reading people's comments on various media sites on this issue, good for you, speak up voice your opinions. That's democracy at work everybody should have a voice. No surprise here that's one of the great things about living in the Crowsnest Pass, people do speak up and are engaged politically. 
I guess the only surprise for me is a lot of those voices that are now being very critical of us for having the audacity to talk about the logo/branding for 15 minutes at a G+P meeting, were voices that were so silent when the process took place and $330,000 of taxpayers money was spent on something that didn't deserve to have anywhere near that kind of money spent on it.   

But that's ok, maybe those strong voices regret not speaking up before and want to ensure that the same mistakes are not repeated.        

Thursday, January 31, 2013

Branding in the Crowsnest Pass

You pick, the new municipal brand is here Naturally Rewarding versus the previous Mountain Freedom.

Mountain Freedom came out in 2007 at a cost of roughly $35,000 Naturally Rewarding today at a cost of roughly $50,000.

On the right hand side is your chance to choose which you prefer.

Also you get to read some interesting comments from Sasha's blog on the show at the Elk's Hall tonight.
http://www.sasha-yourvoiceoncouncil.com/blog.html

Want to read more about the branding in the Crowsnest Pass available at http://www.crowsnestpass.com/brand/files/CNP_BrandingGuidelines_013013.pdf


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Tuesday, September 25, 2012

Municipal communications

All I have heard over the last little while is a number of people raving over the great job the municipality is doing communicating with the public.
Well I hope this is not being held up as an example of that, the Open House is tomorrow night and is being advertised on Facebook 33 hours in advance. I have not seen it advertised anywhere else so not a big deal. I assume the six people that will read this between today and tomorrow that have no prior plans for tomorrow night will attend.
Should be a big turn out to replace the now ancient "Mountain Freedom" brand.


Community Branding Open House
September 26th, 2012 6:00-8:00pm
Elks Hall, Blairmore

The Municipality invites residents to be a part of the development of the brand for Crowsnest Pass. This initiative is well underway and we need your assistance in reflecting the needs and values as well as economic opportunities and priorities for our community. A Open House will be held on September 26 at the Elks Hall in Blairmore from 6:00 to 8:00. This Forum is open to everyone and will serve to provide a summary of the background research conducted as well as to gain your impressions and feelings about the thematic areas emerging from the research. These themes and your impressions will form the foundation of the creative branding work to follow. Please come and join us and be part of this process.
6 hours ago


Note: Check out the Ratepayers latest update at http://www.facebook.com/pages/Crowsnest-Pass-RatePayers-Association/441790612539166